Italiano Campaign

Tim Hortons

Agency: J. Walter Thompson

  • Art direction
  • Print design

I developed the creative concept, provided on-set art direction, and oversaw image retouching and print production for this campaign. The ads shown here were displayed in Tim Hortons’ U.S. restaurants. Photography by Jim Norton (FUZE Reps, Toronto).

Italiano bagel sandwich ad
Mood board of Italian food, textured surfaces and cutting boards
Creative presentation showing aesthetic inspiration, prop styling and shooting angle.
Hand-drawn sketches of sandwiches, a soup bowl and cold drink
Sketches to help the client visualize the final arrangement of products.
Ad layouts with hand-drawn sketches
Preliminary layouts to demonstrate headline placement.
Ad for a turkey club sandwich